Geo-Specific ZIP/Postal Code

Geo-Specific ZIP/Postal Code

  • This campaign product allows advertisers to dominate impression exposure by a specified ZIP/Postal code.
  • When participants, who are in or near by the specified postal code, interact with the research platform, they will see the advertiser's impression exposure on a 1:1 ratio to that specified ZIP, and 1:2 ratio for participants in nearby ZIPs.
  • This campaign product is hourly based, or fulfilled at 20K confirmed views; meaning, for one hour the advertiser's impression dominates exposure with no cap on the number of confirmed views, however if inside of the hour, the campaign received less than 20K confirmed views, it would continue to circulate until the full 20K confirmed views were fulfilled.